Marketing
How to Leverage Inbound Marketing to Build Relationships
The term “inbound marketing” sounds intimidating to the uninitiated. And who can blame them? Marketers and social media managers have been using the term for
October 13, 2021
The term “inbound marketing” sounds intimidating to the uninitiated. And who can blame them? Marketers and social media managers have been using the term for
Introduction The value gained by a company through its products bearing a recognizable name compared to its generic equivalent is known as Brand equity.
For more than 45 years now, Interbrand has emerged to be the best brand consultancy (Vasileva, 2016). It is considered the founder of iconic work
Posting on Facebook is the same as LinkedIn, right? Wrong! Define your strategy with these social media marketing tips for every platform.
Hotels have been some of the heaviest hit businesses worldwide since the pandemic began in 2019. Travel has been barred in many countries and lockdowns
In today’s world, it is well-known how vital is technology. Marketing professionals provide practical help to those companies that want to improve and have an
Although modern business is changing rapidly and it’s radically different from 10 or 50 years ago, some core marketing concepts remain the same. Marketing is defined
Working without a Customer Avatar Playbook… It’s a huge mistake. And yet, we see it happen all the time. A marketer or business owner gets
What do I mean by Instagram Tactics. Instagram’s algorithm is forever evolving, now more than ever it rewards page hosts who interact with their fans
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